VIDEO SPOKESPERSON ADS RESULTS

March 20, 2008, Toronto, ON – A case study conducted by Oddcast gave visitors the chance to experience a new talking salesperson on the McAfee website.  50% of site visitors got to experience the online spokesperson, while the other 50% viewed the page minus the spokesperson. 

The results showed that the average close ratio for customers who experienced the online spokesperson ad was 10% higher than those who did not.  Compared to past sales data, average daily sales went up by 10% during the period where the video spokesperson ad was deployed.

For further information, contact us at info@dynamitenetwork.com or visit our Video Spokesperson streaming ads section of the website.